SAP Application Development Partner Center Privacy Statement

In addition to the terms set forth in the SAP PRIVACY STATEMENT, this Privacy Statement covers this website and other sites that reference this Privacy Statement. Some SAP entities, programs and/or sites may have their own, possibly different, privacy statements. We encourage you to read the privacy statements of each of the SAP websites or program information you visit or review.

Privacy Fundamentals

Our privacy practices reflect current principles and standards on handling personal information. These principles include notice of data use, choice of data use, data access, data integrity, security, onward transfer, and enforcement/oversight. We abide by the privacy laws in the countries where we do business.


By using this Website, you consent to the collection and use of the information as described here. If we decide to make changes to this Privacy Statement, we will post the changes on this site so that you will always know what information we collect, and how we use it. From time to time, as may be required by applicable law, we may also seek your explicit consent to process certain data and information collected on this website or volunteered by you.

Collection and Processing of Your Personal Data

To serve you better and understand your needs and interests, SAP collects, exports, and uses personal information with adequate notice and consent, along with required filings with data protection authorities, when applicable. When you visit our web site, we may record your IP address and use cookies and other Internet technologies (referred to below as Automated Tools and Embedded Web Links) to gather general information about our visitors and their interests. The technologies used and the information collected are described in more detail below. We may further collect and process any information and data that you volunteer to us, e.g. when you register for events, subscribe to newsletters, participate in online surveys, discussion groups or forums, or when make purchases.

Use of Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies," which are text files placed on your computer to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. If you would like to opt-out of Google Analytics tracking, please install the appropriate plug-in for your browser from this link:

Use and Purpose of Collected Personal Data

The information SAP collects to understand your needs and interests helps SAP deliver a consistent and personalized experience. We will use such information only as described in this Privacy Statement and/or in the way we specify at the time of collection. We will not subsequently change the way your personal data is used without your consent, as required by applicable law. Some of the ways we may use your personal data include, but are not limited to:

IP Addresses

We use IP addresses to help diagnose problems, to administer our website, and to gather demographic information. We may also use IP addresses or other information to determine which pages on our sites are being visited and topics that may be of interest so we can provide you with information about relevant products and services. Generally, SAP will aggregate such data only in an anonymous way and will not tie it to a particular individual unless he or she has given consent. When you visit our site, we recognize only your domain name. SAP will only gather information related to your visit to the SAP site. We do not track or collect personal information from your visits to companies or entities outside the SAP Group of companies.

Automated Tools

In addition to the information you provide, SAP may also collect information during your visit to an SAP website through automated tools, which include Web beacons, cookies, embedded Web links, and other commonly used information-gathering tools. These tools collect certain standard information that your browser sends to our website such as your browser type and language, access times, and the address of the website from which you arrived at an SAP website. Using these tools, SAP is also able to confirm receipt of e-mails that the recipient consented to receive, and can track other information such as pages visited on the SAP site and whether or not the recipient registers for an event offered by SAP and certain other aggregate data that is not related to a particular individual.

Embedded Web Links

Emails from SAP often use links designed to lead you to a relevant area on the Web, after redirection through SAP's servers. The redirection system allows SAP to change the destination URL of these links, if necessary, and to determine the effectiveness of our marketing initiatives. In emails, such links may also allow SAP to determine if you have clicked on a link in the email, and the information about this interaction may be connected to your personal identity. If you do not want SAP to collect information about the links you clicked, you can simply choose not to click on the links in an e-mail that SAP sends you.


We use cookies to deliver personalized content, to save you having to re-enter your password repeatedly, to keep track of your shopping cart, and to tailor our information offerings to how you and others use the site.

Security of Your Personal Data

SAP is committed to protecting the personal data you share with us. SAP uses a combination of industry-standard security technologies, procedures, and organizational measures to help protect your personal data from unauthorized access, use or disclosure. SAP supports online security using secure server technology because we want your data to be safe. There are state-of-the-art security arrangements and facilities on SAP sites to prevent abuse. We bind our employees to observe your privacy and confidentiality rights.

Links to Other Sites

This site may contain links to other sites. SAP is not responsible for the privacy practices or the content of other websites outside the SAP Group of companies.

Data Retention

SAP will not retain your personal data longer than is necessary to fulfill the purposes for which it was collected or as required by applicable laws or regulations.

Children's Privacy

SAP does not knowingly collect Personal Data from children under the age of 13. If we learn that we have collected Personal Data on a child under the age of 13, we will delete that data from our systems.


If you have any other questions about this privacy statement, please contact: